Published On: Sun, Feb 26th, 2017

‘Zoom in on this dog’s nose’ is a good excuse to share cute pup pics

If you’re on Twitter, chances are you’ve seen a picture of a dog with instructions to look closely at its nose. The meme seems to have originated with a Tweet from Daniel Alexander. It’s simple: zoom in on the dog’s nose, which has a snippet of text that’s hard to see until you look closely. The text gives you directions to look in another part of the picture, leading you to a short message.

Zoom in on the dog’s nose reminds me a bit of 2013’s Doge meme, another meme that used mixed cute dogs and cheeky wordplay. Alexander created several additional images, which have begun to spread across Twitter.

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